What is it?
MyBrand is a premium FeedBurner service that allows publishers to showcase their feeds by serving them from their own domain.
Who needs this service and why?
Bloggers, podcasters, webmasters, personal and commercial publishers who want subscribers to have a cohesive and transparent branded experience when accessing their online content.
What will it help publishers do that they can’t do today?
FeedBurner has and will always provide free services to its publishers. These services allow publishers to apply a variety of publicity, optimization and analytical services to feeds that are accessible through a FeedBurner domain. With MyBrand, publishers can continue to take advantage of all of FeedBurner’s services, but provide a transparent experience by running everything through their domain (e.g. feeds.yoursitenamehere.com) instead of ours.
What are the technical requirements to use the service?
Publishers must have access to change their CNAME entry in the DNS records for the domain they wish to change. To configure MyBrand, log into your FeedBurner account, select the “My Account” link and look for MyBrand in the left-hand column. There are three steps to set up the service (View a screenshot of this configuration process). Make sure that nothing resides on your MyBrand subdomain as requests for that subdomain are routed through FeedBurner. Additional technical FAQs are located in the Support Forums.
How much does it cost and what methods of payment are accepted?
MyBrand is free!
How do you get started?
Publishers need only sign in to their FeedBurner account, review the instructions and activate the service from within My Account.