April 13, 2007
FeedBurner to Manage Feeds Across the AOL Network
FeedBurner will be working with AOL to manage hundreds of the company's RSS, podcast and video feeds consisting of news, sports and entertainment content. Additionally, all Time Warner properties including HBO, New Line Cinema, Time Inc. and Warner Bros. Entertainment can take advantage of FeedBurner's services. We like open floodgates around here, so long as the servers stay dry.
We'll be providing AOL with detailed analytics about how its content is consumed beyond the AOL Web site -- such as within widgets, in feed readers and on blogs -- to help them accurately measure influence wherever their content is consumed.
AOL joins a long list of established brands, including Dow Jones Online, Geffen Records, and USATODAY, who are using our super-powered FeedFoundry service, i.e, our enterprise-strength feed management offering for aggregating, analyzing and reporting distributed media activity across large numbers of RSS feeds. FeedFoundry allows publishers to monitor audience engagement and make real-time adjustments that improve the reach and profitability of distributed media. The scalability of the FeedFoundry service even provides detailed trend data across categories and properties.
The company also plans to take advantage of our innovative FeedFlare service, the easiest method for infusing social media services like del.icio.us, Facebook, and Netscape into every feed item. For more information about FeedFoundry, FeedFlare, or any FeedBurner services, please contact our Publisher Services team.
Comments
I thought I misread this at first but I guess I did not. Congratulations. this is huge validation of what many of us have known for a long time. Feedburner rocks!
Feedburner rocks and it's great to see two of our favorite partners teaming up. Congrats.
Excellent News :-)
Will AOL's journals/blogs product for members be included in this?
jud,
great question. we're not launching with aol journals, etc., but aol can use us for any feed. so, stay tuned...
don
Potential AOL Journals integration is something I'm interested in finding out about as well... -- Joe (AOL Journals Editor)
Man-oh-man, this is terrific news, and reminds many of us podcasters who have been at it a long time--Feedburner is the DEAL. Welcome AOL. Spread The Word!
WOW! I am glad we are on board with you. This is great news.
Congratulations on landing such a big deal in terms of both reach and technical breadth.
To many more to come.
I think i will be checking FeedFlare too!
Congratulations, you deserve it guys :)
Feedburner is to AOL what Rye Bread is to Ham. Well done team! Woot!
Great news for AOL and especially FeedBurner, good work guys!
Great News for RSS enthusiasts.
Hope the top 10 global brands like Google, Microsoft, IBM, GE, Wal-mart, citibank and others will follow suit.
Blog comments at www.vmarketics.com
This is great news guys. Keep on!
