"When I took the first tentative steps toward podcast production to supplement my live Indie internet radio show, several listeners encouraged me to check into FeedBurner. Best decision I ever made! Suddenly, I had a quick and easy way to measure trending, obtain an instant picture of how promotional efforts impacted subscriptions, and could tell at a glance where to concentrate my efforts. Without FeedBurner, I would have had to work like a madwoman to regain the listener base from a new location. *Shudder*" - jill no jack, IndieHeart.com 6/22/06